Posts from date: March 2010
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Cheater, Cheater, compulsive eater.
By Alice Maloney, Office Manager on 16/03/2010Ok, well I'm not going to write about compulsive eaters but I am going to have a little rant about cheaters.
Tiger Woods, Vernon Kay, Ashley Cole, Little Mark Owen... the list is endless.
Now, I don't want to tarnish every man with the same brush but come on boys. What happens? You wake up one day lying next to Cheryl Cole or Tess Daly and you think... God, you repulse me. You have a great body, a beautiful face, you look after my children & support me but I am going to ruin it all by cheating on you with the nanny / page 3 blonde / any girl that shows me affection, and then, if that is not clever enough, I am going to leave a string of texts / illicit photo's behind so you can find out?
Is that how it happens?
I am not naive enough to think that beauty is everything and I am sure that you don't get as much attention as you used to and maybe even the spark that - 3 years ago was very prominent and very exciting has dulled but what I can't understand is why you risk everything for, well... nothing. A stroke of the ego, a compliment and you're gone. Flash forward 3 months and it's tears, remorse and public displays of guilt-ridden apologising. The best outcome, your wife stays, but never trusts you again. The worst outcome is you lose, literally everything.
So, can someone maybe explain something I'm missing? Or, girls, are we just better at hiding our affairs? Do we cheat like men but are more clever? Or do we rationalise things in our head so the pros of cheating are too weak compared to the cons? I need answers.
Avatar vs Hurt Locker....the Final Round
By Patrick Lindon, Senior Planner/Buyer on 10/03/2010And the winner is……
As the year is coming to an end there are always awards to be won, presents to receive, and lots of turkey to eat.
Across many of the media websites there are the ranking of the top 10 agencies, ad campaigns, and even the worst. But what do those specialists really know anyways? The real voice is the people from the agencies….Maxus. So in usual fashion let’s put it up to have a list.
What media campaigns stand out in your mind from the past year? They do not have to be maybe an entire campaign but a neat implementation idea.
For me it has to be Virgin Atlantic TV commercial with the flight attendants in the overly red suits. However, I did like the expansion of comparethemeerkat.com online to a facebook page that had new information up every day or so.
Married...Single....Other..the new Cold Feet or a bad copycat?
By Alice Maloney, Office Manager on 03/03/2010ITV1 has a new drama and it's promising to be the new Cold Feet.
Married Single Other is a six part-er with and ensemble cast featuring amongst others, Lucy Davis (The Office) and Ralf Little (Two Pints and Royal Family)
First aired on February 22nd it made a promising start with 6.2 million viewers and a 25.5% audience share in the 9pm slot however, I am cynical and dubious about it ever becoming or having the success of the highly acclaimed Cold Feet that had 5 series and won 20 major television awards during it's 6 year stint as one of ITV's major rating success stories.
I have watched both episodes and I have to say I am not hooked. Yes, there are 6 of them, and yes, they are all friends but that is the only comparison I can make between MSO and Cold Feet. The casting director must have been having a laugh or on medication when he decided on the role of Ralph Little as the 'stud' because everytime I see him on screen with his circa 1993 M&S suit and his greasy boyband hair i find it completely unbelievable that he has girls swooning over him. Also, Babs' the middle aged married lady stuck in a rut with her gambling addict husband is the Malteser advert girl. She will ALWAYS be the Maltese girl and therefore it's very hard to concentrate on anything she is saying when she is trying to act.
Maybe I am being a little harsh, give it time I hear you say, but frankly I have a feeling this may be Married Single Other's first and last outing at ITV1.
What do you think?
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